7 Social Media “Icks”

Welcome to What I'm Reading!  Here's a look at what I found interesting over the last two weeks.  Hopefully these articles will help you in your business.

Social Media and the Interwebs

7 Social Media “Icks” — According to Social Media Managers - Later
#2 is one of my great social media pet peeves.  No more QR codes on social graphics!

The Top Types of AI-Generated Content in Marketing - HubSpot
I LOVE the idea of using AI-generated images for businesses that are very visual.  Photos are critical for social media and this could be a great way to make visuals from just a few words.

Great news — social media is falling apart - Business Insider
The article doesn't mean that social media is dying, it means that it's splintering into pieces.  I disagree.  While there are some users moving to smaller platforms, the giants aren't falling apart... except for Twitter/X.

Creator Studio for Facebook and Instagram: A guide for marketers - Sprout Social
I can't lie, I don't like using Creator Studio.  Some people like it though.  Here's an article that'll help you determine which camp you fall into.

6 Tips for Using ChatGPT to Brainstorm Better - Wired
I just used ChatGPT to help me brainstorm a title for my newest class.  I didn't take one of its suggestions, but I did combine two of the concepts that it suggested.

Does guest blogging still work for SEO? Pros, cons and best practices - Search Engine Land
Google is discouraging guest blogging.  This is one of the few times that I encourage something that Google discourages.  Guest blogging can be effective and Google doesn't have much recourse when doing it properly for SEO purposes.

Other Stuff

10 Ways to Build Relationships with Customers - HubSpot
This is all generally good advice for people skills within your business, whether you're just starting out or brushing up.